Presentation video: How to create specialized mobile news apps
This keynote presentation to the MoDevEast conference of mobile designers and developers highlights some major findings from our in-depth Strategy Study: The best strategies for creating specialized mobile apps.
In a brief talk, I introduce a few ideas for how news organizations and others can identify opportunities for niche mobile apps, create quick and cheap initial versions, and be take necessary steps to make the product succeed.
For more detail and examples, read the full report.
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