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Hindustan Times’ tips for FB live: Get outside of the newsroom and try out a new format

Ten months ago, the Hindustan Times started to focus on how it could share more stories through mobile journalism, improving efficiency and increasing readers’ engagement. After producing 315 livestreams over the last 10 months, it’s now sharing its tips for a successful livestream. Mobile editor Yusuf Omar recommends livestreaming outside of your office, forget the […]

BuzzFeed is moving production for sponsored videos for UK advertisers to its London office

BuzzFeed’s focus on video is starting to take hold in the U.K. as well, Jessica Davies writes. BuzzFeed is doubling the size of its London office and will add two new studios with a focus on sponsored video. The goal, Davies writes, is bringing “all video production made on behalf of U.K. advertisers in-house.” Before, […]

How an Italian local news group is using automation to produce about 250 videos per day

Some balked at Tronc’s goal to put out 2,000 videos per day through automation— but Italy’s Gruppo Editoriale L’Espresso is on their way to doing just that. Using a tool called Wochit, the local news group (which has 18 local and regional titles in Italy) is producing 250 videos per day on average. Wochit is […]

Business Insider’s strategy for getting 1.5 billion video views a month: Engage people from the second a video starts

Business Insider’s editor-in-chief Nicholas Carlson talked to Digiday’s weekly podcast about how the organization is achieving 1.5 billion video views each month. Key to that strategy, Carlson says, is engaging viewers from the second a video starts. Carlson explains: “The super-hard and super-exciting thing we do is if you don’t start the video with beautiful, […]

Live video is taking center stage in RNC coverage

There’s no shortage of live video from this week’s Republican National Convention, Sahil Patel writes. Social networks including Facebook and Twitter are airing speeches in full, while news outlets are devoting their own resources to live coverage of the convention. CNN plans to go live at least once or twice during lunchtime at the convention, […]

‘What YouTube taught me about Facebook Live and violent footage’

While working for YouTube, Hunter Walk says protests in the Middle East and eventually Arab Spring forced YouTube to think about questions of “newsworthiness” for content that would otherwise violate YouTube’s terms of use — a situation similar to the one Facebook is facing around live video right now. Walk writes YouTube eventually decided human […]

Sky News on the value of Facebook Live: It lets us meaningfully engage with our readers

Sky News’ audience development editor Richard Evans says Facebook Live not only allows Sky News to bring its journalism to a new platform, but also offers a new way to interact with its readers: “Our journalists and correspondents are able, really for the first meaningful time, to engage directly with their viewers in real time.” […]

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