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Social media (Page 5)

We’re all in this together

One of the biggest takeaways from our summit was that all publishers, large and small, experience many of the same headaches when approaching distributed content. Even publishers in prime positions, like Mashable, which is both a Facebook and Snapchat media partner, still don’t feel in a position of power. A coveted spot in Snapchat Discover […]

Choose the right platform for you

The most important first step when you’re beginning to consider distributed channels, people told us, is to determine what type of platforms to embrace and which to hold off on. Do not try to do everything at once. Set criteria for determining which new platforms to explore and think about what existing assets you can […]

Distributed content: The best ways to build sustainable platform strategies

The potential audience for news has never been larger, yet reaching that audience directly has never been more of a challenge for publishers. Thanks to the explosion of social media and smartphones, people are consuming content constantly, but they are far less likely to discover or consume that content on publisher websites. Websites will, of […]

Facebook is partnering with fact-checkers to identify and flag stories as fake

You might have heard: Almost a quarter of Americans say they’ve shared fake news online, a new report from the Pew Research Center says, and 14 percent say they knew it was fake when they shared it (Pew Research Center) But did you know: Facebook is starting a new program in partnership with Poynter’s International […]

Segregated social media bubbles led to media’s failure in the election, and those forces are likely to only get worse

“American political discourse in 2016 seemed to be running on two self-contained, never-overlapping sets of information,” Joshua Benton writes. “It took the Venn diagram finally meeting at the ballot box to make it clear how separate the two solitudes really are.” And while there’s many things to blame for these separated bubbles, Benton argues that […]

Twitter is increasingly a media company, and its list of potential buyers should reflect that

“Let’s define Twitter once and for all,” Christopher Mims writes, “Twitter is a media company that happens to be based in San Francisco, and it should be structured, led and valued as such. Twitter is no longer a technology-driven hypergrowth unicorn.” And because Twitter is “increasingly a place where content is born,” Mims argues that […]

Since firing its human editors, Facebook’s trending news section has repeatedly featured fake news

In the six weeks since Facebook revamped its trending news section to be controlled by an algorithm, the section has repeatedly featured fake news, Caitlin Dewey writes. Between Aug. 31 and Sept. 22, The Intersect found five trending stories that were “indisputably fake” and three that were “profoundly inaccurate.” These problems largely stem from Facebook’s […]

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