Business models

NPR is proposing a new dues structure for member stations, increasing fees on non-news shows by 3.5 percent

You might have heard: The Corporation for Public Broadcasting is on a White House “hit list” for elimination, which would be “catastrophic” for the future of public broadcasting: “There is no substitute for federal support of public broadcasting, and that the loss of federal support would mean the end of public broadcasting,” a CPB-commissioned study […]

Brazil’s version of Politico: Poder360 covers the Brazilian government, supported by paid newsletters

A Brazilian news outlet is finding success with a business model similar to Politico’s. Poder360 (which translates to “Power360” in English) is focused on the “ins and outs of Brazilian government,” and entirely supported by its paid newsletters targeted to corporate subscribers. Poder360’s paid newsletter subscribers receive three newsletters a day — at 6 a.m., […]

‘Technology is already “fixing” journalism. But is it working?’

“Technologists and technology companies are already funding media, but as with many recent advancements, it’s happening to our industry. We’re all debating the merits of something that’s already begun, and in doing so we’re failing to ask the real questions,” Adam Thomas writes in response to recent debate over whether Facebook should fund journalism. Thomas […]

Snapchat’s user growth is stalling, but it’s pointing to a new trend in digital: Engagement is more important than pure growth

As Snapchat’s parent Snap Inc. prepares for an IPO, data from mobile analytics firm Apptopia shows that Snapchat’s user base has essentially stopped growing.“But before anyone freaks out, it’s important to note that digital media as a whole seems focused principally on engagement, rather than raw audience size,” Max Willens writes. “[Snap Inc. CEO Evan] […]

Strategies for securing your organization’s digital future: Seek out non-advertising revenue and track metrics based on market share

Morris Publishing Group’s VP of strategy and innovation Steve Gray shares his company’s strategies for working toward a digitally focused future that’s less reliant on print ad revenue. Among those strategies: Track metrics based on market share, seek out non-advertising revenue such as events or marketing your data capabilities to local businesses, and launch new […]

The New York Times’ international growth hinges on programmatic ad sales in London and Singapore

Part of The New York Times’ plan to double its digital revenue by 2020 is to expand its programmatic ad sales overseas, Jessica Davies reports. NYT has hired programmatic ad chiefs in the two cities where it expects the most growth, London and Singapore. But as Davies explains, achieving scale in these markets will likely […]

Journalism driven by stakeholders: 9 good questions with Stakeholder Media Project’s Mark Lee Hunter

More media organizations are being created and controlled by the people who are invested in the issues their organizations are covering, according to Mark Lee Hunter. This form of journalism, called “stakeholder-driven media,” is changing our media landscape and offers lessons for traditional news organizations in building community. Hunter defines stakeholder-driven media as “media [that] […]

Smaller publishers are worrying that they’ve ceded too much control to Google AMP

You might have heard: Google Accelerated Mobile Pages launched in February 2016 as a tool to help speed up the mobile web But did you know: When Google Accelerated Mobile Pages launched nearly a year ago, it promised faster-loading mobile pages, a promise the project has delivered on. But smaller publishers working with Google AMP […]

Jim VandeHei and Mike Allen revealed the mission statement of their new startup Axios: ‘Media is broken—and too often a scam’

You might have heard: Jim VandeHei and Mike Allen left Politico earlier this year to start a new media outlet targeted to “corporate executives and other professionals with a mix of business and political news” (Wall Street Journal) But did you know: Few details have been available about Jim VandeHei and Mike Allen’s new media startup […]

Measuring investigative journalism’s impact on society: 8 good questions with James T. Hamilton

“The results of [investigative] reporting do not come cheaply, but they are a bargain to society,” James T. Hamilton writes in his new book Democracy’s Detectives: The Economics of Investigative Journalism, out this month from Harvard University Press. Through his research, Hamilton, the Hearst Professor of Journalism at Stanford University, finds that while investigative journalism […]