In a column two weeks ago, Frederic Filloux argued that publishers should work with tech platforms like Facebook and Google to use their data to boost subscription models. This week, Filloux responds to criticism of that point, refining the idea to include an opt-in model to help with privacy issues. “In many cases, readers maintain […]

Christopher Ali, an assistant professor of media studies at the University of Virginia and the author of “Media Localism: The Policies of Place,” argues that “if we are really serious about local media in the 21st century,” three things need to be considered and changed: First, Ali says “we need to have a more inclusive […]

You might have heard: The Corporation for Public Broadcasting is on a White House “hit list” for elimination, which would be “catastrophic” for the future of public broadcasting: “There is no substitute for federal support of public broadcasting, and that the loss of federal support would mean the end of public broadcasting,” a CPB-commissioned study […]

A Brazilian news outlet is finding success with a business model similar to Politico’s. Poder360 (which translates to “Power360” in English) is focused on the “ins and outs of Brazilian government,” and entirely supported by its paid newsletters targeted to corporate subscribers. Poder360’s paid newsletter subscribers receive three newsletters a day — at 6 a.m., […]

“Technologists and technology companies are already funding media, but as with many recent advancements, it’s happening to our industry. We’re all debating the merits of something that’s already begun, and in doing so we’re failing to ask the real questions,” Adam Thomas writes in response to recent debate over whether Facebook should fund journalism. Thomas […]

As Snapchat’s parent Snap Inc. prepares for an IPO, data from mobile analytics firm Apptopia shows that Snapchat’s user base has essentially stopped growing.“But before anyone freaks out, it’s important to note that digital media as a whole seems focused principally on engagement, rather than raw audience size,” Max Willens writes. “[Snap Inc. CEO Evan] […]

Morris Publishing Group’s VP of strategy and innovation Steve Gray shares his company’s strategies for working toward a digitally focused future that’s less reliant on print ad revenue. Among those strategies: Track metrics based on market share, seek out non-advertising revenue such as events or marketing your data capabilities to local businesses, and launch new […]

Part of The New York Times’ plan to double its digital revenue by 2020 is to expand its programmatic ad sales overseas, Jessica Davies reports. NYT has hired programmatic ad chiefs in the two cities where it expects the most growth, London and Singapore. But as Davies explains, achieving scale in these markets will likely […]

More media organizations are being created and controlled by the people who are invested in the issues their organizations are covering, according to Mark Lee Hunter. This form of journalism, called “stakeholder-driven media,” is changing our media landscape and offers lessons for traditional news organizations in building community. Hunter defines stakeholder-driven media as “media [that] […]

You might have heard: Google Accelerated Mobile Pages launched in February 2016 as a tool to help speed up the mobile web But did you know: When Google Accelerated Mobile Pages launched nearly a year ago, it promised faster-loading mobile pages, a promise the project has delivered on. But smaller publishers working with Google AMP […]