How The Washington Post is using vertical video

Thanks to Snapchat and social media, vertical video has a future, and news organizations are starting to embrace the format. The Washington Post used vertical video to broadcast the recent relocation of its newsroom, and it often posts vertical videos to its Facebook and Twitter pages. The Post also added a “sticky” video player to article pages in December, which follows the reader as they scroll through an article.

+ Earlier: News outlets are learning that vertical video is more effective on mobile, but there’s no consensus on the best way to create it and how Mashable developed the capability to shoot vertical video