Insights, tools and research to advance journalism

How newspapers in Alabama, Florida are making use of their photo archives to inform readers and engage communities

Columbia Journalism Review

“Newspapers may provide the proverbial ‘first rough draft of history,’” Susannah Nesmith writes, “but when history moves on, are there still ways to mine value from all that accumulated material, much of it sitting in dusty file cabinets?” The Miami Herald and Alabama Media Group, which includes The Birmingham News and The Huntsville Times, are doing just that by harnessing photo archives as a way to engage readers while also informing them. One project The Miami Herald has started called Flashback Miami features curated collections of photos from the paper’s archives and is designed to “give you a feel for what’s been here before.”

Read More

Need to Know newsletter

The smart way to start your day

Each morning we scour the web for fresh useful insights in our Need to Know newsletter. Sign up below.

The American Press Institute

Our mission

We help transform news organizations for an audience-centered future.

Our programs for publishers focus on four things:

  • 1. Understand your audience
  • 2. Get your audience to pay
  • 3. Transform your culture
  • 4. Do your best journalism
  • Find out more about API »

API solutions for publishers

What we can do for you

API offers a suite of original tools and services for solving the biggest challenges in news:

  • Decide what beats to cover and how
  • Identify and develop the skills you need
  • Assess and improve your culture
  • Drive more reader revenue
  • Drive loyalty through accountability journalism
  • Make analytics work for you
  • Contact us to find out how »