Successful digital news leaders understand the connection between these 4 things

“What the leaders in digital news understand is that success depends on the connection between mobile, social, design, workflow and CMS,” writes Paul Williams. “If any one of those is out of alignment with the rest, you’re limiting your ability to grow your audience.” He adds, “Publishers and editors who understand, on a fundamental level, how everything they do relates to the user’s experience will be the ones in the best position to succeed.”

+ The new “rules” of writing focus on helping you understand your audience: A guide for how news orgs can be reader-first (Parse.ly)

+ How the New Yorker festival has become a magnet for brands (Adweek); An oral history of “The Meh List” (Poynter)