Insights, tools and research to advance journalism

How a fake Bloomberg story led to a spike in Twitter shares

New York Times

On Tuesday morning, a story appearing to be published by the Bloomberg News website said that Twitter had received a takeover offer worth $31 billion. Twitter’s shares went up as much as 7 percent from their closing price on Monday, but Twitter users and analysts soon began poking holes in the fake story, such as the fact that former Twitter chief Dick Costolo’s name was spelled wrong. The story appeared under the URL bloomberg.ma, which is not used by the organization and was anonymously registered on Friday.

Read More

Need to Know newsletter

The smart way to start your day

Each morning we scour the web for fresh useful insights in our Need to Know newsletter. Sign up below.

Featured topics

Go deeper on…

Dive deep on everything we produce about these key topics.

Strategy Studies

The best practices for innovation within news organizations

This Strategy Study presents examples and insights about journalism innovation, offering actionable advice and methods to move your journalism and business forward.