Insights, tools and research to advance journalism

Four takeaways from ESPN’s website redesign

Fast Company

ESPN has launched its first redesign since 2009, with a streamlined design, lots of white space and a responsive layout. The website is personalized and designed to feature more content each user will be interested in. Besides being simply responsive, the design is also adaptable, allowing ESPN to feature content such as live scores more prominently when readers are looking for them. ESPN has also added infinitely scrolling articles, similarly to Time and Bloomberg Business.

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