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Content-recommendation platform Taboola moving into China

Wall Street Journal

Chinese web company Baidu is investing in Taboola in order to bring the content-recommendation platform into China. In order to bring Taboola to China, Baidu may have invested between $20 million and $30 million in the company. Widgets from Taboola show sponsored and unsponsored links on publishers’ websites, usually at the bottom of an article page.

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