Quartz launches Atlas, a searchable platform for charts and data visualizations

You might have heard: As publishing has moved to digital forms, journalists have discovered it is sometimes preferable to tell a news story without writing an article

But did you know: Atlas is Quartz’s new home for its charts and data visualizations created by staff and select contributors. Readers are able to search Atlas, as well as embed and download the image files and the underlying datasets. Atlas will include native advertising, with sponsored charts that will be clearly labeled and handled by the advertising team. Quartz editor Kevin Delaney says: “We’re creating a platform for data and charting that minimizes friction for use elsewhere on the web that spreads on social media.”

+ Atlas is part of Quartz’s larger entrance into the world of distributed content: Quartz recently launched Quartz Africa and its first native iPhone app, as well as Actuality, a podcast in collaboration with Marketplace (Nieman Lab)