Insights, tools and research to advance journalism

Looking to compete with digital media, Time Inc. will phase out the ‘publisher’ position

New York Post

You might have heard: Earlier this month, Time Inc. announced “major” executive level changes (Advertising Age), reorganizing its leadership as it looks for “something of a resurgence” (New York Times)

But did you know: The job title “publisher” will soon no longer exist at Time Inc., Keith J. Kelly reports. Instead of publishers, Time Inc. will be divided into four groups, each with an editorial director who will “be charged with finding new ways to work together to grow our audience and our business across brands.” Those four groups include news, sports, lifestyle, and celebrity, entertainment and style. Kelly writes that with the change, Time Inc. is betting that phasing out the “publisher” role will make it easier to compete in the digital media world, without eroding the print base that’s still essential to its revenue.

Read More

Need to Know newsletter

The smart way to start your day

Each morning we scour the web for fresh useful insights in our Need to Know newsletter. Sign up below.

The American Press Institute

Our mission

We help transform news organizations for an audience-centered future.

Our programs for publishers focus on four things:

  • 1. Understand your audience
  • 2. Get your audience to pay
  • 3. Transform your culture
  • 4. Do your best journalism
  • Find out more about API »

API solutions for publishers

What we can do for you

API offers a suite of original tools and services for solving the biggest challenges in news:

  • Decide what beats to cover and how
  • Identify and develop the skills you need
  • Assess and improve your culture
  • Drive more reader revenue
  • Drive loyalty through accountability journalism
  • Make analytics work for you
  • Contact us to find out how »