Facebook is paying some media companies as much as $250,000 for 20 live streams

You might have heard: Facebook live video is drawing news organizations and other media companies in with big audience numbers, but the opportunities for revenue remain unclear

But did you know: With more social media competition, more social networks are willing to pay for good content, BuzzFeed’s Alex Kantrowitz reports. Facebook, in particular, is seeing a decline in original sharing, meaning that more people are clicking the “share” button instead of posting their own original content. And because Facebook needs original content to be successful, Kantrowitz reports that Facebook is paying some media companies and celebrities as much as $250,000 for 20 live streams over a period of three months.