Publications

This page collects the latest from a broad range of the original content API publishes, including Q&As with leaders and thinkers who illuminate the path forward for news organizations, and in-depth research reports.

4 ways managers can build a more inclusive newsroom for diverse new hires

We know the numbers about newsroom diversity aren’t shifting in the direction we want them to. We’ve seen reports and studies that profess change, but a quick glance around local newsrooms tells another story. At API, we’re committed to researching the best practices in newsrooms around the country and trying to facilitate change — not […]

The empathetic newsroom: How journalists can better cover neglected communities

Medicine came to the realization some years ago: Being a good doctor requires more than knowing science. The best doctors also understand their patients. As a result, admissions tests for medical schools for several years have included questions about psychology and human behavior, not just biology and anatomy. And the benefits, it turns out, work […]

API Field Notes: We’re talking accountability journalism in Chicago, Wisconsin and Maine

It’s a busy next few weeks for API’s Jane Elizabeth, director of accountability journalism. She’ll be talking fact-checking, elections and reaching partisan audiences in Chicago, Wisconsin and Maine. Monday kicks off her schedule at Loyola University Chicago to discuss the basics of fact-checking with journalism students. On Thursday at the American Copy Editors Society annual […]

API Field Notes: We’re talking about subscriptions and analytics in California, New York, Wisconsin

We’ll be meeting with news publishers in New York, Wisconsin and California over the next few days to share some insights about how to run a subscriber-driven news business and how to get real value out of analytics. Our Deputy Executive Director Jeff Sonderman is giving a keynote to the Wisconsin Newspaper Association conference today about […]

API Field Notes: We’re helping metro newspapers use metrics to better understand their audience

Two people from the American Press Institute are in Detroit today to work on newsroom culture and analytics with teams from local newspapers from Detroit, Omaha, Sacramento and Pittsburgh. The meeting is part of the Knight Temple Lenfest News Initiative.1 Our Director of Content Strategy Liz Worthington is showing the teams how to get the […]

Sign up to get a copy of our report on Creating a Culture of Listening

Update Sept. 4, 2018: The insights and takeaways from API’s Thought Leader Summit on newsroom listening have been published in our report “How a culture of listening strengthens reporting and relationships.” The American Press Institute held a Thought Leader Summit on newsroom listening and dialogue projects on March 27 in Nashville, TN. It gathered community-minded […]

Paths to Subscription: Why recent subscribers chose to pay for news

This research was conducted by the Media Insight Project — an initiative of the American Press Institute and the Associated Press-NORC Center for Public Affairs Research   Funding for the news industry is going through an epochal change, the implications of which cannot be overstated. In the future, virtually all signals suggest less of the […]

How much U.S. newspapers charge for digital subscriptions

The dual-revenue model of print advertising and home delivery subscriptions that historically sustained newspapers is fading. In its place, newspapers are pursuing new revenue growth through digital subscriptions. Weekday circulation for U.S. daily newspapers in 2016 declined for the 28th consecutive year, according to a 2017 Pew Research Center analysis. That analysis found weekday and Sunday […]

‘Focused listening’ can help address journalism’s trust problem — here are four examples

Public distrust and negative attitudes toward media are critical problems facing many news organizations. This distrust feels deepest among particular alienated groups — such as conservatives, or neighborhoods where a minority group is the majority — with whom many publishers have scant or shallow ties. Building trust with these disengaged or neglected communities will require […]

‘Is there something innovative we can do to tell this story?’: How journalists and developers can work together on creative solutions for the audience’s needs

As part of the American Press Institute’s Changemaker Network, which seeks to connect and support journalists from newsrooms around the country, we sponsored a few journalists in the network to attend the 2017 Online News Association conference. They were all first-timers at the conference, and we asked them each to share something that they learned […]