Publications

This page collects the latest from a broad range of the original content API publishes, including Q&As with leaders and thinkers who illuminate the path forward for news organizations, and in-depth research reports.

Students can help address diversity and inclusivity in news — here’s one opportunity happening soon

In all our work with news organizations, increasing diversity in newsrooms and among audiences remains a challenge. Many newsrooms do not include voices that can speak to the experiences of the communities the media aspires to serve, and many people feel most news organizations do not address their needs or concerns. The issue cuts across […]

Field Notes: We’re headed to Excellence in Journalism to talk about diversity and revenue streams

API is in Baltimore this week for the Excellence in Journalism conference. We’ll be heading up two sessions and tweeting about the rest. Keep up with our insights and key takeaways on Twitter @AmPress. Our Program Associate Katherine K. Ellis and Director of Newsroom Learning Amy Kovac-Ashley will facilitate the session Repairing the neglect: How journalists can engage with diverse communities on […]

Confusion about what’s news and what’s opinion is a big problem, but journalists can help solve it

People often don’t know whether the content they see is news or opinion, according to our recent pair of Media Insight Project surveys. In one survey, we asked people how easy or difficult it was to see the distinctions between news and opinion in media. Just over half of Americans say it’s easy to distinguish […]

How a culture of listening strengthens reporting and relationships

When Journal Star executive editor Dennis Anderson created a reader advisory board with residents of Peoria’s predominately African American South Side in 2014, he knew the paper had some work to do. Regard for the Journal Star wasn’t particularly high among these residents of the central Illinois town; some said that the only time they […]

API offers lessons and resources for journalism educators at AEJMC 2018

API’s team will be meeting with journalism educators from around the country this week at the Association for Education in Journalism and Mass Communication conference in Washington, D.C. We encourage any professors, researchers or students who are attending to check out our sessions and say hello. On Monday from 11:45 a.m. to 1:15 p.m. API […]

Field Notes: Exploring digital subscriptions in New York and workplace integrity in D.C.

API is in New York, D.C. and Minneapolis this week for several events and workshops. Keep up with our insights and key takeaways on Twitter @AmPress. Director of Reader Revenue Gwen Vargo will be in New York on Tuesday and Wednesday for WAN IFRA’s Digital Media North American conference, held at the Thomson Reuters Building. The […]

API Field Notes: Supporting fact-checking around the world and the basics of engaged journalism

Global Fact V, the fifth international summit of journalists and researchers who work in fact-checking and accountability journalism, is this week in Rome. Jane Elizabeth, the American Press Institute’s Director of Accountability Journalism, will attend and present a session on reaching resistant audiences. About 200 people will attend the event — quadruple the number from […]

Americans and the News Media: What they do — and don’t — understand about each other

This research was conducted by the Media Insight Project — an initiative of the American Press Institute and the Associated Press-NORC Center for Public Affairs Research A key factor in the erosion of Americans’ trust of their news media is a failure to communicate — we have a public that doesn’t fully understand how journalists […]

API Field Notes: How analytics grow audiences, cultural change in newsrooms and ‘information disorders’

On Sunday June 3 our Assistant Program Manager Katie Kutsko presented at the 2018 INMA World Congress editor’s retreat on metrics that matter to journalists. She discussed how to decide what to cover — and what not to cover; how to use analytics to grow audience and deepen engagement; how to influence newsroom culture; and how […]

Welcome API’s summer fellow Gonzalo del Peon: Expanding reader revenue beyond subscriptions and helping newsrooms study what audiences need

The last twelve months have been the year of the digital subscription. In response to continuing ad revenue losses and social media platform upheaval, more newsrooms have turned toward reader revenue, and those who have long had digital subscription offerings made them increasingly central to their strategies. But as newsrooms continue to diversify their revenue, […]