API updates

API working on a new tool for educating young news consumers

When most of us grew up it was clear what we meant by “the news.” We saw boundaries — the nightly newscast, the confines of a newspaper, bulletins on a radio broadcast. Those sources still exist, but so do many more. Young people today are immersed in media, receiving news, marketing and messages from many […]

The week in fact-checking: A movie fact check better than the movie; fast-checking the prime minister

The American Press Institute presents a roundup from the world of fact checking, debunking and truth telling — just in case you haven’t been paying as much attention as we do. The technology of truth A new tool that can help separate Internet facts from unfacts — and promote a civilized debate where commenters use […]

API is building a toolkit to help news organizations run community events

Events have become an important new tool for news publishers. For some, it’s a new source of revenue — generated through sponsorship, underwriting or admission fees. For others, events are a way of presenting journalism in new ways, a different method of distributing knowledge and creating civic conversation. Events are also a form of connecting […]

NIE Week 2015 and API’s growing work on reaching a new generation of news consumers

As we approach News in Education Week (the first week of March, this year March 2 – 6), we wanted to share an update about the American Press Institute’s increasing work in matters related to helping young people be better news consumers and helping publishers better reach the next generation. API hosts and has built […]

Coming soon: How African Americans and Hispanics consume news and view coverage

Earlier this year the American Press Institute partnered with the Associated Press and NORC at the University Chicago to form the Media Insight Project. The initiative’s first piece of survey research found Americans becoming increasingly comfortable using technology in ways that take advantage of the strengths of each medium and each device — a phenomenon […]

API supports effort to develop stronger news audience metrics

The American Press Institute is supporting a meeting of news industry leaders and academics working to develop useful metrics for news publishers. A 25-person working group drawn from around the country will meet Thursday in Chicago to review industry needs and begin to identify research and partnerships that will help news organizations better understand their […]

Share your best practices for transparency and credibility in journalism

The level of scrutiny of journalism from the public and outside entities is greater than ever before, and this requires news organizations to think of new ways to build trust, make their work stand out, and open the door to greater interaction with the audience. New digital platforms offer a wealth of options to ensure transparency […]

Find us at mediaXchange 2014

If you can come to this year’s NAA mediaXchange conference, March 16-19 in Denver, we hope you will take advantage of a couple valuable American Press Institute programs. On the second day of the conference, API will be releasing groundbreaking new audience research that probes into consumer behavior, habits, and attitudes surrounding things we call news. We’ll […]