API updates

Field Notes: We’ll be talking about newsroom culture and mentorship in public media in D.C.

On Thursday and Friday, API’s director of newsroom learning Amy L. Kovac-Ashley will attend the annual conference of the Public Radio News Directors Incorporated (PRNDI) in Washington, D.C. On Thursday, you’ll see her at the pre-conference afternoon discussion at NPR about the culture of journalism, where PRNDI’s Culture of Journalism Collaborative will talk about best […]

How can journalists deliver the truth in ways that audiences will believe and trust it — and help people get out of their corners?

Journalists are operating in an environment unlike anything they’ve faced before. Fact-based reporting is under assault from public officials who call journalists the enemy of the people. Audiences, more connected through technology, have more exposure to misinformation and propaganda. Most journalists are trained, thoughtful professionals who have spent whole careers trying to get at the […]

Apply now for year-long support to build community listening into your newsroom

The American Press Institute has opened applications for a new year-long program to support news organizations that want to build more of their journalism based on community listening. We’re looking for individuals who want their journalism to be better informed and inspired by their communities’ needs but who need guidance on strategies to make that […]

To help reduce polarization, let’s re-envision news’ opinion sections

Many communities across the country today have unprecedented opportunity to converse with each other, understand one another’s views, and find workable solutions or approaches to the mutual challenges they face. At the same time, we all know this doesn’t always happen. At API, we’re interested in the role opinion journalism can play in facilitating better […]

Nine news organizations receive API’s Metrics for News analytics with Knight Foundation support

We are excited to announce today a new cohort of newsrooms using Metrics for News, the American Press Institute’s analytics dashboard and content strategy program. Metrics for News gives newsrooms powerful journalism analytics that go beyond traditional traffic metrics and offers unique tools to help grow audiences, deepen engagement and drive subscriptions. It’s a strategic […]

Apply for funds to help start 2019 with better newsroom analytics

News organizations who want to prioritize audience-driven storytelling and simplify their analytics with easy-to-use dashboards can now take advantage of subsidized access to the Metrics for News software and services provided by the American Press Institute. Thanks to a grant from the John S. and James L. Knight Foundation, subsidies are now available to use […]

Welcome API’s new audience engagement strategist, Shirley Qiu

Hi, everyone! I’m the American Press Institute’s new Audience Engagement Strategist. Nice to meet you all. I’ll be working on the Metrics for News team, helping newsrooms around the country make sense of their analytics, and better understand and reach their audiences. (If you’re unfamiliar with Metrics for News, it’s a pretty sweet analytics tool […]

Welcome API’s new director of accountability journalism, Susan Benkelman

API is excited to announce that Susan Benkelman will join our team as director of our Accountability Journalism Program on Friday, Oct. 26. Susan joins API from The Wall Street Journal, where she served as news editor, helping to shape its journalism across several platforms, and most recently playing a key role in reconceiving the […]

Field Notes: We’re headed East and West to talk about trust and covering marginalized communities

API is headed to Tennessee, Oregon and North Carolina in the coming weeks to talk building audience trust and bridging gaps between neglected communities. Deputy Executive Director Jeff Sonderman is speaking to the News Industry Summit in Nashville, Tenn., on Thursday morning about “How to build trust and understanding with your audience.” The session will […]

Students can help address diversity and inclusivity in news — here’s one opportunity happening soon

In all our work with news organizations, increasing diversity in newsrooms and among audiences remains a challenge. Many newsrooms do not include voices that can speak to the experiences of the communities the media aspires to serve, and many people feel most news organizations do not address their needs or concerns. The issue cuts across […]