API updates

Ask audiences what questions they have about your reporting

What do readers wish they understood about your reporting — and what do these gaps mean for your efforts at building news literacy and trust? These questions, which the Center for Media Engagement at the University of Texas at Austin tackled in our latest research, reveal that people want journalists to dig more deeply in […]

Apply now for year-long support and funds to transform your newsroom with better analytics

News organizations that want to prioritize audience-driven storytelling, use data to inform editorial strategies and make analytics simple and accessible to all newsroom staff can now apply for subsidized access to the Metrics for News software and services provided by the American Press Institute. Thanks to a grant from the John S. and James L. […]

Field notes: Let’s talk about news analytics and engagement at AAJA19

I’m attending the 2019 Asian American Journalists Association Convention in Atlanta this week, and I’m very excited to reunite with so many AAJA members across the country and globe. While I’m here, I will also moderate a panel on analytics and audience engagement on Friday morning, featuring panelists Julia B. Chan, digital managing editor at […]

Meet API’s 2019-20 community listening fellows

Ten journalists from news organizations across the country will receive support from the American Press Institute for year-long projects that help their newsrooms start more of their journalism from community listening. The journalists, or 2019-20 Community Listening Fellows, will receive in-person and remote training and support on how to employ listening strategies to inform their […]

How newsroom leaders can retain diverse voices: Get email tips from API’s summer fellow Marlee Baldridge

My interest in newsroom diversity began as a selfish one. I grew up in a very small, rural town of less than 300 people with a very cynical view of local media. When reporters from the two city papers in Columbia, Mo., would venture out from city limits to cover us, they always seemed to […]

Field Notes: We’ll be talking about newsroom culture and mentorship in public media in D.C.

On Thursday and Friday, API’s director of newsroom learning Amy L. Kovac-Ashley will attend the annual conference of the Public Radio News Directors Incorporated (PRNDI) in Washington, D.C. On Thursday, you’ll see her at the pre-conference afternoon discussion at NPR about the culture of journalism, where PRNDI’s Culture of Journalism Collaborative will talk about best […]

How can journalists deliver the truth in ways that audiences will believe and trust it — and help people get out of their corners?

Journalists are operating in an environment unlike anything they’ve faced before. Fact-based reporting is under assault from public officials who call journalists the enemy of the people. Audiences, more connected through technology, have more exposure to misinformation and propaganda. Most journalists are trained, thoughtful professionals who have spent whole careers trying to get at the […]

Apply now for year-long support to build community listening into your newsroom

The American Press Institute has opened applications for a new year-long program to support news organizations that want to build more of their journalism based on community listening. We’re looking for individuals who want their journalism to be better informed and inspired by their communities’ needs but who need guidance on strategies to make that […]

To help reduce polarization, let’s re-envision news’ opinion sections

Many communities across the country today have unprecedented opportunity to converse with each other, understand one another’s views, and find workable solutions or approaches to the mutual challenges they face. At the same time, we all know this doesn’t always happen. At API, we’re interested in the role opinion journalism can play in facilitating better […]

Nine news organizations receive API’s Metrics for News analytics with Knight Foundation support

We are excited to announce today a new cohort of newsrooms using Metrics for News, the American Press Institute’s analytics dashboard and content strategy program. Metrics for News gives newsrooms powerful journalism analytics that go beyond traditional traffic metrics and offers unique tools to help grow audiences, deepen engagement and drive subscriptions. It’s a strategic […]