Need to Know newsletter
API’s daily Need to Know morning newsletter provides fresh, useful insights for people advancing quality, innovative and sustainable journalism. Most of the items that we curate for the newsletter each day also appear here on the website as a cumulative body of knowledge.
Need to Know: May 22, 2019
Share your ‘why’ with readers to inspire loyalty, tips for audience dev teams, and ideas for covering the 40+ presidential candidates
Need to Know: May 21, 2019
How to make work meaningful, the misinformation campaign of 2020, and apply now for our community-listening program
Need to Know: May 20, 2019
The ‘Thrones bump’ for media comes to an end, change the terms used in climate reporting, and how to properly mourn a lost job
Need to Know: May 17, 2019
Reaching younger audiences through Instagram, search warrant raids on journalists, and take another look at comments sections
Need to Know: May 16, 2019
Earn trust through personal interactions, gender equality in sourcing, and how to get a clear vision of your target audience
Need to Know: May 15, 2019
News has shifted toward a subjective tone, ways to restore statehouse coverage, and why aren’t you quoting more nurses
Need to Know: May 14, 2019
Use audience concerns for election coverage, college students value diversity over free speech, and can libraries restore local news
Need to Know: May 13, 2019
Lessons from a newsletter that didn’t work, how to be a productive writer, and where Google is sending news traffic
Need to Know: May 10, 2019
The price of digital subscriptions, reporters who text-message their readers, and how to host a local event
Need to Know: May 9, 2019
Maintaining workplace trust in tough times, how to treat your sources fairly, and the tipping point of getting 1,000 ‘true fans’