Insights, tools and research to advance journalism

Offbeat (Page 5)

This subsection of the Need to Know newsletter offers news and ideas from unusual sources or other industries beyond journalism.

Librarian turned journalist: How columnists bridge the gap between news media and libraries

For librarians, one goal is to share the library goings-on with the community, to let everyone know not only what kinds of classes, programs and events are available and open to the public, but also to share news about what librarians do on a daily basis. Librarians support a community’s cultural and informational needs, and […]

The rise of chatbots and why you should care

Chatbots offer the best way to deal with overload, writes John Brandon. “They are important because they are paving the way to a more A.I.-assisted future, one where bots fill in the gap between what we don’t know (and maybe what we don’t know that we don’t know) and what we actually know,” he said.

Artificial intelligence has a white guy problem

Sexism, racism and other forms of discrimination are being built into the machine-learning algorithms that underlie the technology behind many “intelligent” systems that shape how we are categorized and advertised to, according to Kate Crawford. Errors in data are occurring all the time: Last year users discovered that Google’s photo app, which applies automatic labels […]

How stickers in messaging apps can be a new form of storytelling

Besides invisible messages, bigger and predictive emoji, full-screen effects, and GIFs, Apple recently announced that stickers, too, are coming to its most popular app, iMessage. But stickers aren’t just frivolous little punctuation marks to be inserted in text messages. They can be replacements for entire sentences, and help create a new medium for communicating and […]

More US readers are ‘socially’ loyal than ‘directly’ loyal, Chartbeat data finds

At this year’s GEN Summit in Austria, Chartbeat presented data on how platforms such as Facebook and Google drive traffic, engagement and reader loyalty. Among Chartbeat’s findings: In May 2016, 50 percent more U.S. readers were “socially” loyal than “directly” loyal. “Socially” loyal readers visit nearly every day from a social media referrer, while a […]

Why startups can’t rely on the ‘Uber for X’ model anymore

“The on-demand economy is more complicated than merely applying a clever business model to different service sectors,” Sarah Kessler writes. “None of the many startups that adopted Uber’s business model has managed to make it work as magnificently as Uber.” Many of the startups that adopted that model, such as Instacart (“Uber for groceries”) and […]

A new resolution in NYC would accept online comments as official feedback on proposed legislation

New York City council members James Vacca and Ben Kallos are proposing a new resolution that would make it easier for people to comment on proposed legislation: The resolution would require the city’s government to accept online comments as official feedback on legislation. Residents can currently only have their opinions officially recognized by showing up […]

Snapchat is developing a metric for marketers that measures time exposed to video and audio

Trying to encourage its marketers to prioritize audio, Snapchat is partnering with ad measurement firm Moat to develop a metric that measures time a viewer is exposed to video and audio. While other platforms including Facebook have encouraged marketers to create video that can be consumed without sound, Snapchat wants its audience to consume its […]

Need to Know newsletter

The smart way to start your day

Each morning we scour the web for fresh useful insights in our Need to Know newsletter. Sign up below.

Featured topics

Go deeper on…

Dive deep on everything we produce about these key topics.

Strategy Studies

The best practices for innovation within news organizations

This Strategy Study presents examples and insights about journalism innovation, offering actionable advice and methods to move your journalism and business forward.