Offbeat

This subsection of the Need to Know newsletter offers news and ideas from unusual sources or other industries beyond journalism.

What are tomorrow’s managers learning from today’s managers?

Managers have a responsibility they need to take seriously, Butch Ward writes: The managers of the future are watching them and learning their own leadership styles from them. Ward charges managers to think about the lessons they learned from their own bosses, and to think about the lessons they’re passing on to future managers. Ward […]

To help get more people using its live streaming service, Facebook may pay celebrities to use it

Facebook is trying to get the masses to use its live streaming service, and it may even pay celebrities to use its streaming service to do so. While this isn’t the first time Facebook has tried to recruit celebrities to use a feature, it is the first time it’s been willing to pay them, Peter […]

Gawker Media’s new union contract gives better rights to freelancers

After voting to unionize last summer, Gawker Media passed its first labor contract on Tuesday. In addition to defining minimum salaries and annual raises, the new contract also redefines the rules for Gawker’s contract workers, designed to treat freelancers more fairly. Gawker is looking to move away from using permanent freelancers, and under the new […]

Why organizations often forget what they learned from big mistakes, and how to avoid forgetting

When a business makes a serious failure, the University of Texas at Austin assistant professor Francisco Polidoro Jr. says it triggers a learning cycle, forcing the organization to identify the root cause of the mistake and make changes in its processes and structure. But at the same time, organizations often face external pressure to change, […]

To work from home more efficiently, find ways to connect more often and create good documentation of practices

As Vox Media’s Elite Truong prepares to make the move from New York to a smaller city, and more employees elsewhere work remotely, she lists some ideas for how to work from home more efficiently. Among the ideas: Stay connected by finding ways to see each other through Skype or Google Hangouts and encouraging people […]

Nearly 8 in 10 Reddit users get news from it

Reddit is establishing itself as one of the more news-oriented social networks, with the ability to drive substantial attention to news stories. According to a new report from the Pew Research Center, 78 percent of Reddit users say they get news there, and 45 percent of Reddit users get election news on the website in […]

Why Quartz is using Medium to document its move to a new office

“Moving offices can be a pain, but it’s also an opportunity to take stock of how the company has grown what it could still become,” Quartz’s Zach Seward writes. To do that, Quartz is documenting its move to a new office on Medium, writing about topics including how to capture a company’s culture in a […]

How the ‘ladder of participation’ can convert casual site visitors into subscribers

An important question for news organizations with digital subscription strategies is how they can convert casual visitors into loyal readers who will pay for a subscription. With a strategy called the “ladder of participation,” Lior Zalmanson and Gal Oestreicher-Singer say that those occasional visitors can be converted into paying customers. Research by Zalmanson and Oestreicher-Singer […]

The majority of content we consume online will soon be video, Mark Zuckerberg says

During his keynote speech at Barcelona’s Mobile World Congress, Mark Zuckerberg argued that the majority of content we consume online will soon be video, because of the raw, unfiltered view of events that video offers. Zuckerberg said: “Most of the content 10 years ago was text, and then photos, and now it’s quickly becoming videos. […]

New Yorker stories being recreated for Amazon Prime are a ‘new kind of magazine’

Amazon Prime’s new series “New Yorker Presents” puts New Yorker stories into a new format. Wired’s Julia Greenberg describes each episode of the series as an individual issue of the magazine, brought to life with visuals such as cartoons and documentary shorts. Executive producer of “New Yorker Presents” Kahane Cooperman says: “It’s not a re-creation […]