Need to Know newsletter
API’s daily Need to Know morning newsletter provides fresh, useful insights for people advancing quality, innovative and sustainable journalism. Most of the items that we curate for the newsletter each day also appear here on the website as a cumulative body of knowledge.
Need to Know: August 22, 2019
How ‘bridge roles’ lead change, measuring the impact of solutions journalism, and stop overlooking local independent news media
Need to Know: August 21, 2019
Explain how you decide what to cover, the case for unionizing journalists, and is The Athletic actually going to work out
Need to Know: August 20, 2019
Capture oral histories of major events, overreliance on one wealthy donor is risky, and readers want to filter out bad news
Need to Know: August 19, 2019
Apply for access to better analytics, studying content to increase subscribers, and design thinking for newsletters
Need to Know: August 15, 2019
A playbook for successful newsletters, keeping your brand consistent across platforms, and here comes the Black News Channel
Need to Know: August 13, 2019
How engaging polls can increase retention, conspiracy Twitter is out of control, and the unfairness of having to ‘sound like a reporter’
Need to Know: August 12, 2019
Funding to hire local reporters, how to ‘market’ your ideas inside a company, and a new hurdle for the GateHouse-Gannett deal
Need to Know: August 9, 2019
Facebook offers payments for news, use short-run newsletters to build habit, and how to teach journalism principles to an audience
Need to Know: August 8, 2019
Explain how you cover breaking news, build propensity into your paywall, and what to do about misinformation you can’t even see
Need to Know: August 7, 2019
Job opening here at API, storytelling templates you can use, and how to experiment with what coverage audiences want