Need to Know

Editor’s note: This is the final API Need to Know newsletter of the year! We’re grateful for your continued support and wish you and your [...]

Last week, The Washington Post launched an AI-curated podcast based on users’ news consumption habits, with options to customize the length, topics and hosts. The [...]

Incentivizing audience value For years, news organizations have been doubling down on the “social good” argument in membership drives and subscription campaigns. They bank on [...]

Looking ahead ‘Tis the season for journalism predictions. For those of us who are journalism obsessed, it’s enlightening (and fun) to hear what other similarly [...]

What content creators want newsrooms to know At API, we’ve spent the better part of 2025 diving deeply into the question of how news people [...]

The potential and perils of personalization  The advent of AI has boosted the potential for the personalization of news. It’s also intensified the debate: Do [...]