Millie Tran

Editorial Coordinator

Millie Tran was the editorial coordinator of the American Press Institute from May 2013 to January 2015.

Previously, she was the multimedia coordinator at the Council on Foreign Relations, where she wrote, edited and produced a weekly podcast. Prior to that, she helped launched launched National Journal’s Membership program as a marketing and design associate. She is also a graduate of the Atlantic Media fellowship program.

Millie’s skills and backgrounds are diverse — with experience on both the editorial and business side of media, as well as the for-profit and non-profit world. She likes to run toward wicked problems, connect the dots, and find the story.

A graduate of UCLA, she served as a tech columnist, opinion editor, and multimedia producer of the Daily Bruin — culminating in a first place award from the Associated Collegiate Press for a multimedia news feature. While there, she also wrote her thesis on cyber warfare and taught a seminar on the same subject.

A reader-focused redesign: 10 good questions with the LA Times’ Jimmy Orr

The Los Angeles Times just redesigned their site with a focus on mobile and a goal of increasing reader engagement through pre-written tweets or “sharelines,” infinite scrolling, and a handful of other design specs. We talked with Jimmy Orr, managing editor of digital, to discuss what problems the Times was trying to solve with the […]

A new partnership and revenue stream: 8 good questions with Robert Rosenthal of the Center for Investigative Reporting

This is part two of a two-part series on a partnership between the Alabama Media Group and the Center for Investigative Reporting. Part one focuses on the Alabama Media Group’s innovation in investigative journalism lab and part two is about CIR experimenting with new revenue streams as a nonprofit news organization. Read part one here. […]

Creating a culture around engagement and reporting: 9 good questions with Michelle Holmes of the Alabama Media Group

This is part one of a two-part series on a partnership between the Alabama Media Group and the Center for Investigative Reporting. Part one focuses on the Alabama Media Group’s innovation in investigative journalism lab and part two will be about CIR experimenting with new revenue streams as a nonprofit news organization. Read part two […]

How to lean against your biases: A conversation with Daniel Kahneman

It’s not hard to find a reason to recommend Daniel Kahneman’s book, Thinking, Fast and Slow. Kahneman’s book helps understand not only human behavior and decision making, but also journalism and how news stories are reported. His work describes the ways people interpret information incorrectly or with bias — flaws in thinking that can seep […]

An in-house CMS for immersive storytelling: 7 good questions with Jeremy Sherlick of the Council on Foreign Relations

Over the last year, we’ve seen a wide range of interactives from a variety of news sources and we will continue to see more organizations of all scopes do this type of immersive video and multimedia storytelling. The Council on Foreign Relations is a think tank, a membership organization, but also a publisher. CFR has […]

Revisiting disruption: 8 good questions with Clayton Christensen

Clayton Christensen is widely regarded as one of the most influential thinkers in the world on innovation and disruption. The Economist magazine called his 1997 book “The Innovator’s Dilemma” one of the six most important books about business ever written. The Kim B. Clark professor of Business Administration at Harvard Business School, Christensen is the […]

Public-funded investigative journalism: 10 good questions with Israel Mirsky of Uncoverage

Uncoverage is a new platform that will make it possible for people to get issues that matter to them investigated and analyzed by serious journalists. For journalists and nonprofit news organizations, Uncoverage will allow them to seek crowdsourced funding for both articles and issues such as financial corruption or the business of prisons. Journalists will […]

Appendix: Participant list and related readings from the sponsored content summit

Related reading We recommend the following resources and articles that were based on or closely related to our sponsored content summit discussion. Defining and mapping the native advertising landscape This report by Altimeter analyst Rebecca Lieb, one of our summit participants, is an efficient and insightful summary of what native advertising is, who the stakeholders […]

Understanding the rise of sponsored content

In recent years news publishers have grappled with an uncomfortable realization: The traditional revenue streams of display advertising and reader subscriptions may not be sufficient to support them in a digital age. Digital display ads command unimpressive rates and engagement, with clickthroughs measured in the tenths of percentage points. Digital subscriptions have recently helped some […]

Why sponsored content is promising for news organizations

The potential for native advertising is enormous. For some publishers it’s already more than just potential — BuzzFeed draws all of its revenue from the model; and more than 50 percent of the Atlantic’s digital revenue is tied to native campaigns. From the conversations at our summit we identified a few underlying reasons. 1. It […]