We are excited to announce today a new cohort of newsrooms using Metrics for News, the American Press Institute’s analytics dashboard and content strategy program. Metrics for News gives newsrooms powerful journalism analytics that go beyond traditional traffic metrics and offers unique tools to help grow audiences, deepen engagement and drive subscriptions. It’s a strategic […]
Liz manages API's program to help publishers create data-driven content strategies.
She joined API after nearly 10 years as a reporter and editor for various newspapers and digital platforms. Just before joining the team, Liz served as the Senior Editorial Trainer for Patch.com where she built an editorial curriculum that focused on enhancing the field's digital news, social media and audience development skills. Prior to training, Liz served as a manager and editor at Patch.
She always loved community news and before jumping into the world of online journalism, Liz worked as a reporter for the Island Packet in Hilton Head, SC, and the Culpeper Star-Exponent in Culpeper, VA.
Liz is a 2005 J-School graduate from the University of Missouri-Columbia.