Jason Alcorn

Jason Alcorn is a nonprofit news consultant. Most recently, Jason served as associate director of InvestigateWest, where he oversaw fundraising, partnerships and product development. In May 2017, Jason was the author of a Strategy Study for API, “How news partnerships work: Commercial and nonprofit newsrooms can work together to benefit and change journalism.”

Key issues to discuss before you embark on a news partnership

While the news is unpredictable, news partnerships don’t have to be. John Bebow, publisher of Bridge Magazine, said there haven’t been any knotty moments in his partnership with Crain’s Detroit Business. “I know this sounds like sunny bullshit,” he said. “Part of the reason is, we sat down and negotiated every last detail.” That was […]

Nurturing a partnership

The best partnerships between nonprofit and commercial newsrooms do more than outsource reporting or increase distribution. Over time, they change how news organizations do their work — and that makes these partnerships critical to how journalism is produced today. John Schrag, executive editor of Pamplin Media Group, which publishes two dozen community newspapers in Oregon, […]

Partnerships are business deals, but they’re not always about cash

Good journalism is done by people, and people need to get paid. So let’s be a little indecorous and talk about money. Nonprofit news organizations typically get about 60 percent of their budgets from foundation grants and another 15 to 20 percent from individual donations. The rest is earned from underwriting, sponsorships, ticketed events, training […]

4 practical steps to forming news partnerships

So you want to collaborate, but you’re not sure how to begin. Here are four practical steps to get started. 1. Learn who you can work with It’s easy to name the commercial news organizations in a city or on a beat. It’s harder to find the nonprofit newsrooms and figure out what they focus […]

How news partnerships work: Commercial and nonprofit newsrooms can work together to benefit and change journalism

What is a successful partnership? In the last decade, nonprofit news organizations have emerged with a model that depends on creative partnerships. At the same time, most commercial newsrooms have seen deep cuts to staffing and resources, leaving them in search of ways to sustain the quality and depth of their journalism. These forces are […]