Gonzalo del Peon

Gonzalo del Peon is a graduate student in NYU’s Studio 20 program focused on digital journalism innovation. He is a researcher for the Membership Puzzle Project and is interested in mission-aligned business models for news and in human-centered design. Originally from Mexico City and Philadelphia, PA, he graduated from The New School in 2017 with a BBA in Strategic Design and Management and a minor in Journalism + Design. He has also worked in audience engagement and development for the New School Free Press and Heleo Media, and has reported for Fast Company, WNYC, and Al Día News.

Welcome API’s summer fellow Gonzalo del Peon: Expanding reader revenue beyond subscriptions and helping newsrooms study what audiences need

The last twelve months have been the year of the digital subscription. In response to continuing ad revenue losses and social media platform upheaval, more newsrooms have turned toward reader revenue, and those who have long had digital subscription offerings made them increasingly central to their strategies. But as newsrooms continue to diversify their revenue, […]