Editor’s note: This is part of a collection of essays on how to reach new audiences by listening. We asked four journalists from across the country to explain approaches they’ve used to build trust with specific communities, particularly those who may be alienated or disengaged. Writing from Tennessee, David Plazas describes how The Tennessean’s diversity […]
David is director of opinion and engagement at The Tennessean in Nashville. For a January 2018 essay, he reflected on his work hosting in-person listening events with specific communities the news organization wanted to more deeply engage. Follow him on Twitter @davidplazas.