Insights, tools and research to advance journalism

David Plazas

David is director of opinion and engagement at The Tennessean in Nashville. For a January 2018 essay, he reflected on his work hosting in-person listening events with specific communities the news organization wanted to more deeply engage. Follow him on Twitter @davidplazas.

How The Tennessean hosts meetings with alienated audiences to listen and understand

Editor’s note: This is part of a collection of essays on how to reach new audiences by listening. We asked four journalists from across the country to explain approaches they’ve used to build trust with specific communities, particularly those who may be alienated or disengaged. Writing from Tennessee, David Plazas describes how The Tennessean’s diversity […]

Need to Know newsletter

The smart way to start your day

Each morning we scour the web for fresh useful insights in our Need to Know newsletter. Sign up below.

Featured topics

Go deeper on…

Dive deep on everything we produce about these key topics.

Strategy Studies

The best practices for innovation within news organizations

This Strategy Study presents examples and insights about journalism innovation, offering actionable advice and methods to move your journalism and business forward.