Insights, tools and research to advance journalism
Journalists can engage their audiences as contributors, advocates, and partners. This study describes how newsrooms can grow their readership and relevance by listening to and learning from their audiences.
Read more about Best ways to build audience and relevance by listening to and engaging your community
For more than a generation, research has tried to identify the qualities that lead people to trust news. A new comprehensive study shows that trust and reliability in news can be broken down into specific factors that publishers can put into action and consumers can recognize.
API conducted three workshops on accountability reporting during the election season and beyond, and we’ve compiled the materials as guidelines for newsrooms, universities and other organizations who’d like to hold their own workshops.
From Facebook to Twitter to Google, journalists have many new ways to track down information to inform their reporting. But what do audiences think about these techniques? New research shows that readers tend to think that social media reporting isn't as credible as more traditional reporting methods.