Seminar Schedule


The API Oracle will ask you for some basic information about your career aspirations and current level of seniority, and then it can determine exactly the right seminar or group of seminars for you.
|
Our seminars are developed for distinct professional tracks: Advertising, Circulation, Community Markets, General/Cross-Functional, Innovation, Leadership, Marketing, Newsroom, Non-Daily Publications and Readership, Many are applicable to all levels of management, although some are also targeted specifically at certain levels of experience: Executive or Senior Leadership, Department Heads, Middle Management and Entry-Level Management.
We neither accept nor reject seminar members based on academic or other factors. Your desire for professional growth does not need to be ratified by us. But physical space is limited and it is best to register early.
API has fellowship money available for individuals who wish to attend a seminar and need financial assistance.
:: Learn about API Fellowships
If you are already registered for a seminar and need to download seminar materials, please click here.
Sort by Seminar, Starting Date or Track (click seminar titles for details)
| Seminar |
Dates |
|
Track |
| |
| Event Marketing: Creative Entrepreneurship (Atlanta)
|
3/12 - 3/12/2010 |
|
|
|
Learn how events can drive new revenue, enhance your brand position, create unique promotions and reach out to your community.
|
| Beyond the Newsroom
|
3/22 - 3/24/2010 |
|
|
|
Creative ways to deliver quality content, from aggregating blogs, crowd sourcing stories and outsourcing editorial functions, to partnering on regional coverage and working with non-profits and universitites.
|
| Event Marketing: Creative Entrepreneurship (Dedham, Mass.)
|
3/26 - 3/26/2010 |
|
|
|
Learn how events can drive new revenue, enhance your brand position, create unique promotions and reach out to your community.
|
| Maximizing Sales Force Effectiveness
|
4/10 - 4/11/2010 |
|
|
|
Maximize the effectiveness and productivity of multi-platform sales staffs.
|
| Vet the Vendors
|
4/30 - 5/1/2010 |
|
|
|
This seminar brings the industry's top-rated vendors whose digital products and technologies enable new business models, deliver content and advertising across protforms maximize efficiencies and enable sustained innovation.
|
| Maximizing Sales Force Effectiveness
|
5/24 - 5/25/2010 |
|
|
|
Maximize the effectiveness and productivity of multi-platform sales staffs.
|
| Value Optimized Pricing
|
8/2 - 8/3/2010 |
|
|
|
A seminar based on new research, the value of content and advertising, the emergency of new capabilities and revenue streams derived from advertising, digital distribution, bundled hybrid content, and audience aggregation.
|
| Beyond the Newsroom (West Coast)
|
9/13 - 9/14/2010 |
|
|
|
Creative ways to deliver quality content, from aggregating blogs, crowd sourcing stories and outsourcing editorial functions, to partnering on regional coverage and working with non-profits and universities.
|
| New Revenue Models That Work! (West Coast)
|
9/13 - 9/15/2010 |
|
|
|
Innovative newspaper industry revenue development examples and "how to" information -- ranging from self-serve advertising placement to mobile applications, behavioral targeting, and more.
|

|