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Joe Fiveash





Senior Vice President and General Manager, The Weather Channel Interactive

Fiveash has overall leadership responsibility for the company's further growth and expansion across Internet, desktop, subscription, broadband and wireless platforms.

Fiveash joined weather.com in December 1999 and most recently served as senior vice president of product and business development. Previously Fiveash held the position of general manager for CarScene, Inc., an online specialty car auction site financed by Landmark Communications, parent company of The Weather Channel®. He also held several sales, marketing and product development positions at InfiNet, a joint venture between Landmark, Knight-Ridder and Gannett Company. He spent the early part of his career as a corporate attorney.

Fiveash received his MBA and JD in 1989 from the University of Virginia and his bachelor’s degree from Princeton University in 1984.