Executive Development Program (Metro)

Metro Markets

March 31 - April 4, 2008

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Featured Discussion Leaders

Ed Baron President, Ed Baron & Associates, Inc. Session: Team facilitator.

Dynamic media-leadership experience that prepares new and future senior executives for the challenges and opportunities of our industry’s rapidly changing future.

Who Should Attend?
New publishers and general managers; department heads, editors, managers and directors poised for senior leadership roles; strong functional leaders who seek a deeper understanding of the entire organization; and executives new to the newspaper industry.

What It Is

• A powerful, dynamic learning experience… five virtual years running a complex media organization in an intense 5-day computer simulation program developed specifically for community markets.  Participants discuss and debate dozens of case studies and hundreds of operational decisions representing every department of the media organization. 
• The only computer simulation that accurately reflects the culture, challenges and operational issues of running a daily news publishing organization.  Participants receive immediate feedback on the results of their decisions, allowing them to better understand the myriad tradeoffs and consequences involved.  The lessons form a strong foundation for the leaders of today, and tomorrow.
• Includes full integration of the strategies and tools of API’s groundbreaking Newspaper Next industry transformation initiative.   Participants will come away with practical concepts, tools and processes for navigating a bright media future.

How Your Organization Will Benefit
In less than a week, API’s Executive Development Program prepares executives for assuming the leadership positions that will shape their company’s future. Topics covered include:

• Strategic decision-making
• Operational implementation
• Competitive challenges and responses
• Innovation and portfolio expansion
• Multiple, interconnected drivers of audience and revenue growth
• Ethical decision-making and news values
• Coaching and developing executive and managerial staff

For more detailed examples of the types of decisions you’ll face in the simulation, click here

Special Bonus Benefits

 Customized Newspaper Next Workshop

Seminar members will learn to apply the strategies and tools of API’s groundbreaking initiative for industry transformation -- both within the simulation environment and in their’ own “real world” markets.  Attendees will leave the workshop with …

• A better understanding of the forces disrupting the newspaper business
• A new way to see and tap the vast realms of opportunity this disruption presents
• A clear, practical process — the N2 Innovation Method — to unlock these opportunities with new products and services while minimizing cost and risk
• A strategic framework — the N2 Game Plan — outlining the four areas of opportunity newspaper organizations should pursue, and some of the most promising possibilities in each area.

 

Leadership Aptitude and Practices Survey™ (LAPS)

An exceptional personal development tool for senior leaders.  Participants receive confidential feedback on their current leadership effectiveness and the effectiveness of the leadership team at their organizations, gathered through the Web-based LAPS instrument.  Includes individualized feedback and complimentary coaching for one year via telephone and e-mail.

Available in Two Versions

The Metro Markets version of this seminar simulates the demands of a large urban media organization needing to satisfy a diverse customer base against an array of suburban competition.  It is targeted for participants from daily newspaper organizations with 75,000+ circulation and from urban weekly organizations.

A separate Community Markets session is targeted for participants from daily newspapers with less than 75,000 circulation and from suburban and community weekly organizations.  For more information, click here.

What Alumni Say
“Everything was awesome. Thanks for the training experience of a lifetime!”

Amy McSwain, Director of Circulation, The Topeka (Kan.) Capital-Journal 

“An incredible week.”

Chuck Morales, Production Manager, Tucson (Ariz.) Newspapers, Inc.

“This seminar is among the most valuable and useful that I have attended – in any industry. Well done!”

Mike Geppert, Marketing Director, Omaha (Neb.) World-Herald

The Particulars

Please read:
:: API's Registration, Tuition and Hotel Policies
:: Special requirements for international members

Tuition: $3,875

Hotel/Meal Package: $1,225.
This charge is in addition to the tuition fee, and is paid directly to the hotel by the seminar member upon checkout.

Location: Reston, Virginia

(This seminar has already occured)